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Meta Launches Business Coach Tool on WhatsApp to Help SMBs in Africa Grow Online

Nov 09, 2021   •   by   •   Source: Proshare   •   eye-icon 1979 views

Tuesday, November 09, 2021 / 11:55 AM / by Facebook / Header Image Credit: Pulse Nigeria

 

The Facebook BusinessCoach available on WhatsApp, is a free-to-use, low data cost educationalchatbot tool that users can interact with in a simple, conversational andconvenient way

 

Meta announced the launch of Facebook Business Coach, an innovative andeasily-accessible way for owners of small-and medium-sized businesses (SMBs) inSouth Africa, Nigeria, and Kenya and other English speaking countries to learnmore about how to grow their business online with Facebook, Instagram andWhatsApp.

 

The Facebook Business Coach available on WhatsApp, isa free-to-use, low data cost educational chatbot tool that users can interactwith in a simple, conversational and convenient way. SMBs have access toautomated, self-paced lessons that teach them how to establish a presence intoday's ever-evolving digital economy.

 

As a free curriculum platform, it featuresstep-by-step courses and tutorials as well as helpful infographics, videos, andaudio clips. Learning material is recommended based on the user's needs andqueries, with an option to navigate the curriculum via the menu. While theWhatsApp bot provides SMBs with an easy way to quickly learn the basics, userscan also access more in-depth  training and get officially certified withMeta Blueprint courses online.

 

The content was created to assist business owners withmultiple queries - from how to create attention-grabbing business pages onFacebook and Instagram, to how to use Messenger and WhatsApp to communicateeffectively with clients.

 

Nunu Ntshingila, Regional Director Meta Africa,commented: "In today's social-media-driven environment, information on buildingyour brand on online platforms can be crucial in what sets a small businessapart and drives success. At Meta, we're passionate about empowering SMBs inAfrica with the skills they need to succeed online. We know that they are thebackbone of the African economy and the drivers for economic growth. We hopethe Facebook Business Coach will be their partner along this journey, providingtraining they need through their mobile phones."

 

The Facebook Business Coach educational tool onWhatsApp is available to any individual, representing one of the ways Facebookprovides opportunities for education and business growth through its platforms.

 

Visit this linkto start talking to the Facebook Business coach on WhatsApp.


Proshare Nigeria Pvt. Ltd.

 

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